We’re also the only UK agency in our category to win at Cannes for five consecutive years. Our promise is to ‘win more customers and unlock their value’.
Only when you start with the customer and understand, empathise with, anticipate their needs, their desires, and their actual behaviour in this age of digital evolution.
This is where OgilvyOne always begins.
And it begins with data. We love data. But more importantly we love the artful interpretation of data. To see what others don’t. To see the customer narrative the can inform so much of what follows.
We look beyond the one-off transaction, to maximise the full value of every customer during their lifetime with a brand. We also unlock their potential to become powerful advocates, and to collaborate with brands.
Our creative process is an ensemble act including writers, designers, technologists, UX and UI designers. Because our ideas live without borders. Is the answer a campaign platform, a product, a film, a conversation, an app, a song, a simple tweet or an entirely new sales process? If it allows the brand to fill a void in someone’s life or answer a call then we will make it.
While there is a beginning to this process, there is actually no end. We measure, analyse, optimise, personalise and persistently seek to improve the quality and value of this customer experience.