This week, hundreds of people across London took to the streets with their collection buckets for the Macmillan London Takeover.
The charity had exclusive permission to collect money from 29 locations across the city, including Ogilvy’s home on the South Bank and nearby Blackfriars, for one day only.
Ogilvy's volunteers joined the agency’s charity partner, Macmillan, on the streets surrounding Sea Containers to raise as much as they could.
We caught up with Ogilvy UK volunteer and Commercial Accountant, Sarah Stewart, to find out more.
Why did you volunteer to take part in Macmillan’s London Takeover?
I’ve been involved with Ogilvy’s charity partnerships, both in the UK with Macmillan and internationally in Nepal with International Needs, for some time. I recently took part in Macmillan’s Mighty Hike which was a great experience and I’m always keen to continue fundraising for this great cause.
The work that Macmillan does is phenomenal. My granny had a Macmillan nurse who provided out of this world support. I’m pleased to be able to help Ogilvy raise as much money as we can to support Macmillan’s brilliant work.
Tell us a bit about Ogilvy’s partnership with Macmillan.
Ogilvy partnered with Macmillan this year with the aim of raising £53K, the cost of funding a Macmillan nurse for one year.
Since kicking off our partnership this Spring, which is set to last for three years, our staff have taken part in Macmillan’s Mighty Hike, as well as the Macmillan London Takeover. We’ll also be hosting a Macmillan Coffee Morning this September and are planning further activity this Christmas – so watch this space…
Was there a highlight of the day for you?
Seeing how generous people were – one man donated £40!
Hearing the different experiences people had with Macmillan and their many reasons for donating also highlighted the huge impact Macmillan have on peoples’ lives.
What advice would you give to anyone wanting to get involved in fundraising for a charity?
I think when a lot of people start fundraising they can be nervous about asking for donations. But the reality is that once you start, you’ll be surprised by how generous people can be.
There’s also so much you can do to raise money for charity. At Ogilvy we’ve had everything from charity nights and pub quizzes to intimate gigs. So, get organized and start planning a few events – you’ll be surprised at the impact you can have.
There 's more on Ogilvy's work with Macmillan as we catch up with a Mighty Hiker here.
Find out more about Ogilvy's work with International Needs in Nepal from our volunteers here.