Trebor needed a campaign which showcased the brand’s no-nonsense attitude,.

So Ogilvy created a campaign with a premise rooted in Trebor’s intense flavour, giving people the confidence to call out nonsense moments. 

"Give Me Strength" is playfully British and distinctive, designed to engage new consumers with the brand.  The humorous work is made up of a number of short format social films.

Find out more about the work here.